MUA: (Make Up Academy) Hot On The Heels Of The Success Of e.l.f.

When e.l.f. first came onto the beauty scene, people were skeptical—how could a dollar lipstick or check color be good quality? The company has since grown, expanded internationally, and still has its essential range, but has branched out to more expensive, yet affordable products. Other companies have followed their lead, and MUA (they are expanding […]

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Deciphering The Small Print Of Beauty Subscription Boxes

Beauty boxes are where you pay either a monthly or one off fee, and get a lucky dip selection of make-up, skincare, fragrance or hair care products. Recently there has been a resurgence, due to the Internet and social media, where advertising costs have been reduced, and has also encouraged companies to participate by increasing […]

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Self–Selection Versus Beauty Counters

What is the difference between products bought from a self–selection stand or from a beauty consultant behind a counter? Not a huge deal, you may get samples, some advice, and prettier packaging, but those are the main differences, besides paying more. It doesn’t necessarily mean you get better quality from premium brands, because you can […]

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Classic Beauty Buys

Beauty doesn’t have to be expensive—the most important thing is to have a product that works, is good quality, and is affordable. Generations of women have faithfully used some of these products, and can be found in the beauty cases of professionals. Here are a few staples I always return to, even against the more […]

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